Reviews and Online Reputation Mangement

Word of Mouth has always been one of the key success factors in the hospitality industry. Online Word of Mouth (eWOM) is an even more powerful marketing tool. We have heard from many new hosts that the first good review changed the game. The more

Increase Bookings with Up-To-Date Calendars

Booking websites have become an important source of bookings. For some hotels or properties even the most important source. Using several sites usually means increased visibility and revenue. The downside to this strategy used to be the management effort involved. Manually keeping multiple calendars up to

Improve Your Guests Experience

An efficient check-in process, a clean room and quality staff are essentials a guest expects. To make a difference hosts need to move beyond the basics. Personalized service is one key to improve guests service experiences. Customer Service is the New Marketing* Service has

Bitcoin Payments for Hotel Bookings

The digital currency Bitcoin is growing in popularity. A few days ago Expedia was the first mayor online travel agency to announce they accept Bitcoin transactions. What is Bitcoin? Bitcoin is a decentralized virtual currency introduced as open-source software in 2009. Payments work peer-to-peer without a central

Increase Revenue: Distribution & Channel Management

Fifteen years ago bookings were generated through travel agencies, write ups or ads in publications, repeat-customers and referrals. Today travelers go on-line and search the web. Of course, repeat customers and referrals are still important, but in a world where billions are connected to the

Increase Hotel and B&B Revenue: Gift Vouchers

The popularity of voucher codes has rapidly grown over the past years. This is because they are an easy and flexible way of promotion. The hospitality industry is no exception. Many hotels already use vouchers and discount codes. With people thinking about what to give at

Online Bookings for Booking Agents and Booking Portals

A web site is often the first contact point a guest has when looking for accommodation. Most people do not spend the time sending out enquiries. They expect to see if the room or lodging they are interested in is available while they are searching.

Commission Free Online Bookings Without Your Own Website

You don't need your own website to accept online bookings. Check out these two easy options to sell online without paying commission: Use Your Booking Page as Website The design and the content of Beds24's booking page is fully customisable. You can add custom content to use

Tripadvisor Transforms to Booking Channel: Don’t Miss Out

There has been alot of tweeting, blogging and facebooking about Tripadvisor´s new service recently. It is sheduled to start in September. Here a summary of the facts: Tripadvisor Connect will allow independent hotels and B&B´s to display real-time availability and online booking on their Tripadvisor profile

The Impact of Googles Next Major Update on Bookings

Mobile devices have become a natural part of most peoples lives. More and more people are browsing the internet on mobile devices like smart phones and tablet. According to Phocuswright  mobile travel bookings will account for 27% of the U.S. online travel market by this year