Improve Performance on Booking.com

Boost your performance on Booking.com

Even if your property is performing well, there are always opportunities to do better.

All properties connected to Booking.com can now view their Property Performance Score and access and action Booking.com’s tailored Opportunities directly in Beds24.

Depending on the Opportunity, actioning one can increase your bookings by up to 40% *.

Improve your Property Page Score

The Property Performance Score tells you how your listings are performing and what you can do to boost them.

Booking.com has put together some tips to help you reach a 100% property page score and attract more guests to your property. You can check out your Property Page Score and find out how you can improve your content in your Booking.com extranet or in Beds24 under BOOKING.COM > CONTENT.

Benefit: You can expect up to 18% more bookings* by improving your property page score.

Offer Occupancy Based Pricing and Solo Rates

Prices for single use and Occupancy Based Pricing helps you appear in more search results, giving you a better chance of getting bookings. Beds24 supports Booking.com’s occupancy pricing model (OBP) which allows set prices depending on the number of actual guests.

Benefit: Over 65% of properties using occupancy pricing appeared in more search results and increased revenue by 3.5%.*

Offer flexible conditions to travelers

In these uncertain times when travellers are looking for flexibility Bookings.com allows guests to search for properties which offer flexible policies.

Benefit: If you offer a flexible rate plan your property will be included in search results for customers looking for flexibility.

Offer mobile rates

Local demand on Booking.com is increasing and many of these customers tend to book at the last minute.

Benefit: Booking.com predicts that 74% of local demand bookings will come from mobile phones*.

Early Booker promotion

Early Booker Deals can boost your advance bookings and help you secure revenue. You can set up and manage your promotions in Booking.com or directly in Beds24 from BOOKING.COM > PROMOTIONS.

Benefit: Early Booker Deals have been shown to reduce cancellations by keeping guests committed to a stay with a competitive price*.

Check if you qualify as a Preferred Partner

If you have a high-performing property, you can earn a ‘preferred’ status on Booking.com. This can give you extra visibility in search results, and show you as recommended to a larger number of customers.

To find out if you qualify for the ‘Preferred’ program go to BOOKING.COM > OPPORTUNITIES or log on to the extranet and click on the ‘Opportunities’ tab.

Benefit: Preferred partners receive up to 40% more bookings and get up to 65% more page views*.

Conclusion

Booking.com Opportunities are a quick and easy to use service that can help you improve your business. You can find more Opportunities in the “Opportunities” tab in your Booking.com extranet or in Beds24 via a click on the “Intelligence” button in the Calendar.

*Source: Booking.com